With the Copernicus Earth observation program reaching a mature stage, the time is right to develop operational commercial services based on this high-quality data. This is the aim on the NextLand project, with the focus on agricultural and forestry EO services. At DHI GRAS we have been developing advanced methods to estimate actual and potential evapotranspiration using data from the Copernicus Sentinel satellites and infer crop water needs based on this information. This is the expertise which we are bringing to the NextLand consortium. Through co-creation with selected group of agricultural alpha-users we will fine-tune our evapotranspiration-based products and offer a valuable tool for optimizing irrigation practices with benefits both to the farmers and the environment.